The Myth of the eISBN: When eBooks Need an ISBN
- There is no such thing as an eISBN
- Different products require unique identification
- Best practices for eBook publishers
Case Study: Tips for Updating a First Book to Market Your Second Read More »
Book Barcode Basics When Using Amazon or IngramSpark POD Read More »
When Amazon announced Kindle Pre-Order back in August 2014 they were simply following the lead of Apple and Kobo who both already allow pre-ordering of eBooks. But as experienced book marketers know, low prices and vast selection are not the only reasons book lovers visit Amazon. Regardless of where you ultimately buy a book, Amazon
The Kindle Kid’s Book Creator (KKBC) is a new free tool from Amazon that allows anyone to create children’s illustrated eBooks. Why is this significant? Because books in this category—think Goodnight Moon, The Very Hungry Caterpillar, Green Eggs and Ham—are more challenging and expensive to program than standard text-based narrative eBooks. Regular eBooks, also called
Using Amazon’s Kindle Kids’ Book Creator (and a Work-Around for 1 Shortcoming) Read More »
Publishing a book series is a popular strategy these days and few would question the value of using SEO techniques to help readers find them. The challenge in my experience has more to do with the planning required and having enough “product” to make the effort pay off. I don’t yet have enough data to
Publishing an eBook Series: Design and SEO Considerations Read More »
Online eBook shopping in the Kindle, Nook, iBooks and Kobo stores would not be as satisfying or functional without the ability to view a sample of a book. The idea and benefit is no different than thumbing through a book in a bookstore—you want to “try before you buy” by understanding the contents and writing
Understanding Free eBook Samples-A Guide for Publishers Read More »
Sometimes it makes more sense for a publisher to learn how to create their own eBooks rather than outsource to someone like AuthorImprints. I had a call this week along these lines—I think the person was in front of their computer waiting for me to talk them through the clicks! It’s not something we do
5 Resources to Help You Create eBook Files Using InDesign Read More »
The point of those short testimonial blurbs from experts or famous people is to convince you to buy the author’s book. She must be an expert! Look at what everyone is saying about her book! If you are shopping for a print book they can be invaluable. Sometimes placed on the front cover, certainly placed
Perhaps you’ve experienced this: you’re reading an eBook and click to a page that asks you to fill in information or answer questions. This is called consumable content in eBook publishing and examples include workbooks, forms, quizzes, questionnaires, check lists, etc. What got me thinking about this was some feedback I received regarding our recently
How to Handle Consumable Content During eBook Conversion Read More »