Author Lisa Beecher discusses marketing efforts that helped Living with Mr. Fahrenheit capture first place in the 2024 Public Safety Writers Association writing competition for Published Memoir.
Book Marketing Case Study—Mr. Fahrenheit by Lisa Beecher Read More »
Learn how scientist Anya Dunham turned just 25 contacts into two speaking engagements, nine podcast appearances, four testimonials, 480 subscribers, and more than 750 followers.
Book Marketing Case Study—Baby Ecology by Anya Dunham PhD Read More »
What’s the difference between ghostwriting, cowriting, developmental editing? How does one manage the writing process when their name isn’t necessarily on the cover? This interview covers these topics.
An Interview with Michael Coffino—Writing Coach and Developmental Editor Read More »
In this NaNoWriMo case study, fantasy author Ronit J shares his journey from writing, through editing, publishing, and marketing his debut novel, Help! My Dog Is the Chosen One! Ronit
How a Chance Dog and Cat Encounter Inspired a NaNoWriMo Novel Read More »
Sometimes you don’t publish to make money. Maria Ritter wrote Return to Leipzig for posterity; to honor her family, to create a historical record, and to heal.
Case Study—Writing for Posterity; Maria Ritter’s Return to Leipzig Read More »
Why self-publishers make less money on POD hardcovers. Pricing and royalties compared to offset printing. IngramSpark settings to make more money.
Self-Publishing Hardcover Books: POD, Royalties, Distribution Read More »
Learn how Ron used a Goodreads Giveaway in a creative way to sell more than 150 books after his giveaway ended. Ron also shares why his initial ad campaign was not successful and what he would do differently next time.
Book Marketing Case Study—We the Presidents by Ronald Gruner Read More »
This case study explores James Morehead’s pre- and post-launch book marketing for his first book of poetry, canvas: poems. Topics include using ARCs, Amazon Ads, and how he got selected as a poet laureate for his home town.
Book Marketing Case Study—Canvas by James Morehead Read More »
Marketing children’s books to schools and teachers • Using QR codes to provide access to supplemental content • Includes links to teacher and parent guides
Book Marketing Case Study—A Little Spark by Chris Parsons Read More »
Learn how Jacqueline has used—and continues to use—her networking skills, how she got her book accepted into local bookstores, how she secured a traditional publishing deal for audiobook rights, and the path she traveled before deciding to self-publish.
Book Marketing Case Study—Destination Wedding by Jacqueline J Holness Read More »
