Learning Center
Marketing
Advertising & Promotion • Online Marketing & Platforms • Book Reviews & Testimonials
BOOK REVIEWS & TESTIMONIALS
Getting and Using Book Reviews • Testimonials • Editorial Reviews • Amazon and Goodreads Customer Reviews
COURSE
Strategy and planning; Amazon myths, rules, policies, tips for success; Sources of reviews, prioritizing, more resources
Amazon Book Review Policy Demystified for Authors
Free books: okay to giveawayPaid reviews: okay to pay$50 Amazon spend eligibility requirementHow to disclose a relationship
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How and Where to Get Paid Editorial Book Reviews
Should you pay for an editorial book review? • What should you consider when choosing a review business? • Includes 16 book review businesses with...
Learn MoreADVERTISING & PROMOTION
Amazon Advertising • KDP Select • Price-Drop Promotions • BookBub Advertising • Facebook Advertising • PR
A Beginner’s Guide to eBook Price Drop Promotions Using Promo Stacking
Why run a price promotion • Free versus 99 cent sales • Price drops with or without KDP Select • Planning and advertising a successful...
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Book Launch Marketing Case Study—The Other Magic by Derrick Smythe
Debut author with limited budget and no following • Results: 2500 copies sold, 80 reviews, 700 subscribers, audiobook in six months
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Should You Use Amazon KDP Select or Distribute Your Book Wide?
What is KDP Select?Is KDP Select worth it?What are the pros & cons?How does KDP Select work?Strategies and considerations
Learn MoreONLINE MARKETING & PLATFORMS
Amazon Author Central • Author, Book, Imprint Websites • SEO • Metadata • Online Author Profiles • Email Marketing • Email Mailing Lists
2023 Guide to Amazon Author Central and How to Use Key Features
Author page profile; your books; book recommendations; sales rank; BookScan; reviews; pen names; advertising; insider tips!
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How to Use Amazon KDP A+ Content for Books
Part 1 of our Amazon A+ Content series: FAQs; tips for creating content; notable rules and fine print about using it; helpful tips and resources
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Fast and Easy Book Trailer Videos Using Canva: A Step-by-Step Guide
Create videos for Amazon, social media, your websiteTools needed: Canva and iMovieIncludes step-by-step instructions and case study with tips
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