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Audiobooks Case Study: How-to Indie Publishing Tips from Annette Leach

Audiobook sales continue to be on fire, far outpacing eBook sales, the next fastest growing format according to the American Association of Publishers as reported by The Digital Reader. But the complexity! Uploading a Word doc to KDP is like child’s play compared to producing a quality audiobook. That’s where advanced planning can help and

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Bowker Reports Amazon CreateSpace Published 62% of All Self-Published Print Books in 2013

In just two years Amazon’s print-on-demand unit CreateSpace has increased its market share of self-published print books to 62% in 2013 from 37% in 2011. These percentages are based on the number of ISBNs issued by Bowker and outlined in the October 2014 press release, Self-Publishing Continues to Grow in the U.S., Says Bowker. (Full

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Canaries in the Coalmine: Lessons and Insights for Book Publishers from Digital Music, Video and Content Marketing

For the last four years I have presented an annual address on eBooks to the Publishers and Writers of San Diego, a 300+ member organization focused on the business of publishing and an affiliate of IBPA. This year I choose to highlight events, trends and techniques in digital video, music and online marketing and how

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Searches for Free eBooks Down 28% from December 2010 Peak

According to Google Trends, searches for the term free ebooks doubled between December 2009 and December 2010 but has since dropped by nearly 75%. Searches for the term “free ebooks” during the last five holiday seasons What got me interested in looking at the trend of searching for free eBooks was the Pew Research Internet

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Book Related Results from Amazon’s 2013 Holiday Highlights

Buried under the headlines about its Prime membership growth (one million new subscribers in one week) I dug out some facts about book selling and related activities. (No, this is not a photo of a Baby Bezos!) Prime members. This is an important number for self-publishers because Prime members that own a Kindle device can

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Learning from Sony Picture’s Shift from Movies to TV: Are Shorter Books the Future?

Learning from Sony Pictures’ Shift from Movies to TV: Are Shorter Books the Future?

Last week Sony Pictures Entertainment announced they were shifting emphasis from motion pictures to television. The studio released 24 films in 2013 and two of them did not live up to expectations (the two “flops” grossed more than $200 million each!). It seems that putting all your eggs into just a few projects is not

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Selling Out to Amazon

Despite what major publishers and some critics would claim,  maintaining a diversity of book sellers is not the foundation of literacy and culture. The notion of thousands of bookstores is a relatively new (20th Century) development with publishing and bookselling prior to the last century controlled by a relatively select few. In fact I argue

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Self-Publishers Claim Amazon Represents 85% of their eBook Sales

Some of the most difficult eBook research statistics to verify are the market share numbers for the various online retailers, in particular Amazon, Apple and Barnes & Noble. Late last year there were reports that eBook market share for the three was 55%, 15% and 14% respectively. Then this spring Apple self-reported a 20% market

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